The Tulloch family have been producing award-winning quality wines in the Hunter Valley since 1895. The company is undergoing renewed growth and has recently been rewarded by being named 2007 Cellar Door of the Year in the Hunter Valley Wine Industry Awards.

Freckle™ were asked to create a range of sales material including a booklet to help promote their wine club. The aim to not only increase the number of members but also increase sales. The booklet would be made available to visitors at the cellar door and had to reflect the heritage and quality of the Tulloch brand. Since it's introduction, wine club membership has grown by 200% with a 160% increase in sales.

That's a successful story and one we'd like to raise a glass to.

www.tulloch.com.au